For sales teams
More Qualified Opportunities for Your Reps, Without More SDR Headcount.
Your account executives are paid to run deals, yet many spend hours a week building lists and writing first emails. RevFirst prepares the targeting and the campaigns. Your reps approve, send from their own mailboxes and take the conversations worth having.
DraftReady for your review
Mid-market logistics — Month-end close
Email sequence · 4 steps over 14 days
Day 1 Month-end close at {Company}Edit
Day 4 A quick follow-upEdit
Day 8 How peers cut close timeEdit
Day 14 Close the loop?Edit
500 leads preparedSubmit for approval →
How Does RevFirst Help a Sales Team?
RevFirst handles the work before a sales conversation: choosing target accounts, finding decision-makers, grouping them into cohorts and preparing a campaign for each. Campaigns run from your reps' own mailboxes once approved, and positive replies go to the rep who sent them. Your team spends its time on qualified opportunities rather than research.
Where Prospecting Time Goes.
The tasks that usually fall on an AE before the first meeting, and who handles them with RevFirst.
| Task | Typical AE without help | With RevFirst |
|---|---|---|
| Deciding which accounts to pursue | Personal judgment, often favorite logos | Suggested from your website and customer examples, then edited by the team |
| Finding the right titles | Manual searching per account | Decision-makers suggested by function and seniority, with close title variations matched |
| Grouping accounts | Rarely done | Cohorts built around a shared problem |
| Writing the sequence | Drafted between calls | Prepared per cohort and reviewed by a RevFirst strategist |
| Sending and follow-up | Inconsistent, stops when deals heat up | Runs on set rules from the rep's mailbox and stops on reply |
| Handling replies | The rep | Still the rep, in their own inbox |
Sending rules
From your own mailboxes
Mailboxmaya@ledgerly.com · Google Workspace
New contacts per day30 per mailbox
Sending windowMon–Fri, 08:00–17:00 (their time)
FormatPlain text
When someone repliesSequence stops
Example setup
One Cohort per Rep, Decided Before Anything Sends.
Example only: an HR software company with three AEs selling to People leaders. Example ICP: healthcare and logistics companies, 501–1K employees, US. Example decision-makers: VP People, CHRO, Head of HR.
- AE one: multi-site healthcare groups struggling to staff new locations.
- AE two: mid-market logistics companies with high warehouse turnover.
- AE three: healthcare groups replacing an aging HR system.
- The sales leader is invited as an approver for all three campaigns.
On the Scale Plan: LinkedIn and Buying Signals.
Many reps already work LinkedIn alongside email. The Scale plan adds LinkedIn outreach, multichannel outreach and buying signals to your campaigns. The Growth plan covers email campaigns without them.
Customer story
How Refold.ai Turned Bursts of Demand Into a Steady Enterprise Pipeline
12
demos with qualified enterprise buyers
2 a month
qualified enterprise conversations, sustained
$600K
pipeline generated
“Two qualified enterprise conversations a month, consistently. We were never short on ads — we were short on consistency. RevFirst rebuilt the entire setup: ICP, messaging, pipeline.”
Anuj VermaFounder's Office (GTM Lead), Refold.aiRead the Refold.ai story →
Sales leader objections
What Sales Leaders Push Back On.
Reasonable concerns, and how teams handle them.
“My reps already have a sending tool.”
Sending is the last step. RevFirst's value is what comes before it: the target accounts, the decision-makers, the cohorts and the message.
“I can't have reps stepping on each other.”
Give each rep a separate cohort and campaign, so the split is decided before anything is sent.
“Our CRM is our source of truth.”
Replies land in each rep's own inbox. They log them in the CRM your team already uses, the same way as any other email.
“How do I know what I'm paying for?”
Plans include a set number of qualified leads: positive replies showing interest in continuing the conversation. Out-of-office replies and “not interested” don't count.
Demos Customers Have Booked.
120
demos booked
Peoplebox.ai
15
demos booked with senior CFOs
Xflowpay
12
demos booked with enterprise buyers
Refold.ai
Results from specific customers. Results vary by market and offer.
Who This Is For.
A good fit if
- Sales teams where AEs are expected to source part of their own pipeline.
- Leaders who want consistent prospecting without hiring and managing SDRs.
- Teams with a deal size that justifies a sales conversation.
Probably not yet if
- Teams that want a tool to send as many emails as possible.
- Teams that only sell through inbound or channel partners.
Common Questions
Does RevFirst replace our SDRs?
It replaces the research, list building and first-draft writing an SDR would do. Your team still runs the conversations, so some use it alongside SDRs and others instead of hiring more.
Can each AE send from their own mailbox?
Yes. Sending mailboxes connect through Google Workspace or Microsoft 365, and replies go back to the inbox that sent the email.
Does RevFirst do LinkedIn outreach?
Yes, on the Scale plan ($999/month), which also includes buying signals and multichannel outreach. The Growth plan ($499/month) doesn't include them. Compare plans on the pricing page.
Is a qualified lead the same as a booked meeting?
No. A qualified lead is a positive reply, such as a request for a call or for more information. Booking the meeting is still your rep's job.
Who approves campaigns?
Anyone you invite as an approver, for example a sales manager. A campaign doesn't go live until it's approved.
What do we see once campaigns are live?
The Activity view shows what was sent and reply activity. The Leads view shows each lead's status.
Free Forever plan
Give Your Closers Time to Close.
Enter your website and see the target accounts, decision-makers and cohorts RevFirst suggests for your team.