Pricing
Every plan includes the full path from your ideal customer profile to campaigns. You pay a flat monthly price that includes a set number of qualified leads, and a clear price for each extra one.
Free Forever
$0 forever
Try RevFirst on your own market and see real replies before you pay anything.
GrowthMost teams start here
$499 per month
Teams building a steady email outbound motion around a clear ICP.
Does not include LinkedIn outreach or buying signals.
Get started for free →Scale
$999 per month
Teams that want more volume and more channels, with buying signals to time outreach.
Prices in USD. A qualified lead is a positive reply showing interest in continuing the conversation, not a booked meeting.
Every plan covers targeting, campaigns and approvals. The plans differ in daily email volume, included qualified leads, the price of extra leads, and channels.
| Free Forever | Growth | Scale | |
|---|---|---|---|
| Price | $0 | $499/month | $999/month |
| Emails per day | Up to 50 | Up to 500 | Up to 1,000 |
| Qualified leads included | 1 per month | 3 | 10 |
| Each additional qualified lead | Not stated | $150 | $100 |
| ICP, target accounts, decision-makers, cohorts | Included | Included | Included |
| Campaign approval before sending | Included | Included | Included |
| LinkedIn outreach | Not included | Not included | Included |
| Buying signals | Not included | Not included | Included |
| Multichannel outreach | Not included | Not included | Included |
A qualified lead is a positive reply from a prospect showing interest in continuing the conversation. It is what each plan includes and what extra leads are charged for. A qualified lead is not a booked meeting: turning the reply into a meeting is the next step, and it's yours.
Only replies that show interest in continuing the conversation count toward your plan.
| Reply | Counts as a qualified lead? |
|---|---|
| “Sure, happy to connect.” | Yes: agrees to connect |
| “Can you send more information?” | Yes: asks for more information |
| “Let’s set up a call next week.” | Yes: requests a call |
| “Please loop in our operations team.” | Yes: asks to be connected with the relevant team |
| “Not interested.” | No |
| “Maybe later.” / “Not looking right now.” | No |
| Out-of-office or other automatic reply | No |
Extra qualified leads
Your plan includes a set number of qualified leads. After that, each extra one has a fixed price, so cost follows interest, not email volume.
Growth includes 3 qualified leads and Scale includes 10.
$150 for each additional qualified lead on Growth, $100 on Scale.
Negative and automatic replies are never charged.
Only on Scale
Scale adds channels and signals on top of everything in Growth.
Reach decision-makers on LinkedIn as well as by email.
Signals that help you decide which accounts to reach, and when.
Outreach across more than one channel for the same cohort.
A good fit if
Probably not yet if
Yes. It costs $0 and includes up to 50 emails per day and 1 qualified lead (a positive response) per month.
A positive reply showing interest in continuing the conversation, such as agreeing to connect, asking for more information, requesting a call or asking to be connected with the relevant team.
No. A qualified lead is a positive reply. Booking and holding the meeting is the next step.
No. “Not interested”, “maybe later”, “not looking right now”, out-of-office messages and other automatic replies never count.
Each additional qualified lead is charged at $150 on Growth or $100 on Scale.
Scale. Growth and Free Forever do not include LinkedIn outreach or buying signals.
Free Forever plan
Enter your website. Upgrade when you want more volume or more channels.